Project Highlights

  • Designed the full visual identity, interaction flow, and motion language for the exhibition.

  • Created custom portrait illustrations to strengthen visibility where historical images were limited.

  • Developed scroll-based animation sequences blending narration, texture, and archival storytelling.

  • Directed the intro experience narrated by actress Rosario Dawson.

  • Built a responsive digital experience optimized for accessibility across devices.

Goals

  • Bring overlooked women’s histories into focus through immersive, emotionally resonant storytelling.

  • Use illustration, motion, and narration to humanize each story despite limited historical visual material.

  • Create an intuitive, accessible interactive experience that invites audiences to slow down and explore.

  • Build a design system that reflects the museum’s mission of visibility — from typography to motion to narrative pacing.

Results

  • Awarded multiple Anthem Awards and recognized as a Webby Honoree.

  • Featured in The New York Times and widely shared across the museum and education communities.

  • Helped establish the Smithsonian Women’s History Museum’s digital exhibition model during its formative phase.

  • Elevated the visibility of women whose stories were previously fragmented, lost, or under-recognized.

BRAND + MOTION + ILLUSTRATION + CREATIVE DIRECTION

BRAND + MOTION + ILLUSTRATION + CREATIVE DIRECTION

BRAND + MOTION + ILLUSTRATION + CREATIVE DIRECTION

BECOMING VISIBLE

BECOMING
VISIBLE

BECOMING VISIBLE

PROJECT OVERVIEW

Becoming Visible is the Smithsonian American Women’s History Museum’s inaugural digital exhibition, a 10-minute immersive experience narrated by Rosario Dawson and released on International Women’s Day.
The exhibition brings five overlooked women’s stories into focus through archival research, illustration, and motion-driven storytelling.

I served as Lead Creative Director, Motion Designer, and Portrait Illustrator, partnering with Jamie Bourne (Design Lead & Interaction Designer) and Corey Hemingway (Narrative Illustrator) to build the full visual language and interactive experience.

Becoming Visible is the Smithsonian American Women’s History Museum’s inaugural digital exhibition, a 10-minute immersive experience narrated by Rosario Dawson and released on International Women’s Day.
The exhibition brings five overlooked women’s stories into focus through archival research, illustration, and motion-driven storytelling.

I served as Lead Creative Director, Motion Designer, and Portrait Illustrator, partnering with Jamie Bourne (Design Lead & Interaction Designer) and Corey Hemingway (Narrative Illustrator) to build the full visual language and interactive experience.

PROJECT OVERVIEW

Becoming Visible is the Smithsonian American Women’s History Museum’s inaugural digital exhibition, a 10-minute immersive experience narrated by Rosario Dawson and released on International Women’s Day.
The exhibition brings five overlooked women’s stories into focus through archival research, illustration, and motion-driven storytelling.

I served as Lead Creative Director, Motion Designer, and Portrait Illustrator, partnering with Jamie Bourne (Design Lead & Interaction Designer) and Corey Hemingway (Narrative Illustrator) to build the full visual language and interactive experience.

Project Highlights

  • Designed the full visual identity, interaction flow, and motion language for the exhibition.

  • Created custom portrait illustrations to strengthen visibility where historical images were limited.

  • Developed scroll-based animation sequences blending narration, texture, and archival storytelling.

  • Directed the intro experience narrated by actress Rosario Dawson.

  • Built a responsive digital experience optimized for accessibility across devices.

Goals

  • Bring overlooked women’s histories into focus through immersive, emotionally resonant storytelling.

  • Use illustration, motion, and narration to humanize each story despite limited historical visual material.

  • Create an intuitive, accessible interactive experience that invites audiences to slow down and explore.

  • Build a design system that reflects the museum’s mission of visibility — from typography to motion to narrative pacing.

Results

  • Awarded multiple Anthem Awards and recognized as a Webby Honoree.

  • Featured in The New York Times and widely shared across the museum and education communities.

  • Helped establish the Smithsonian Women’s History Museum’s digital exhibition model during its formative phase.

  • Elevated the visibility of women whose stories were previously fragmented, lost, or under-recognized.

KEY ART & BRAND SYSTEM

KEY ART & BRAND SYSTEM

BOLD EXPRESSIVE ALIVE

BOLD EXPRESSIVE ALIVE

PRESS
COVERAGE

PRESS COVERAGE